Meeting Member Needs Through Customized Solutions - Eric Berkowitz - Ignite: Sections Congress 2017

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Eric Berkowitz, Director of Membership with the IEEE Computer Society, talks about what it takes to gain a member, retain their membership through renewal and winning them back when they don’t renew. Berkowitz points to communication choices, and creating custom solutions for members that will keep them engaged in the society’s products and community activities.

Ignite sessions follow a strict 5-minute presentation format, filmed at the Exhibition Hall during Sections Congress 2017 in Sydney, Australia.  

Visit the SC2017 Website: http://sections-congress.ieee.org/

Eric Berkowitz, Director of Membership with the IEEE Computer Society, talks about what it takes to gain a member, retain their membership through renewal and winning them back when they don’t renew. Berkowitz points to communication choices, and creating custom solutions.

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